SMIGY at Forum The Shopping Mall, Orchard: 2026 prices, the pay-per-use extras, the supermarket checkout and cow-milking installation, and age suitability.
SMIGY at Forum The Shopping Mall is the brand’s Orchard Road outlet, at Basement 1. It is the only one of the three SMIGY venues that charges separately for several activities on top of admission, which changes how a visit is budgeted.
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ToggleSMIGY runs three Singapore outlets built around a pastel aesthetic and a pretend-play-first layout. Forum is the Orchard entry, in a mall that has served families and children’s retail for decades.
The operator’s own outlets page cites over 3,800 square feet, though in one listing that figure appeared alongside a now-closed outlet, so treat it as approximate. The zone list places Forum between the larger PLQ outlet and a compact format.
Basement 1 in an Orchard mall means no daylight, which is the standard condition in this category and the specific thing the United Square outlet has escaped.
The pay-per-use add-ons are the clear difference. Magnetic fishing at S$15, space sand at S$15, painting at S$10 and animal rides from S$5 are charged on top of admission, and none of these are documented at PLQ or United Square.
The outlet also has a tech-enabled supermarket checkout counter as a pretend-play set piece, which is more developed than the generic shop corners elsewhere in the brand. For the comparison, see all three SMIGY outlets in Singapore.
Central-area families and Orchard shoppers with children roughly two to six, provided you go in knowing which activities cost extra.
A large ball pit is paired with an interactive ball-shooter wall. This is the venue’s main physical zone and it appears across the SMIGY brand.
A bead pit for sensory play, quieter than the ball pit and the natural resting point in a session.
A combined medical role-play station. Two medical scenarios in one corner is more than the single doctor set at PLQ.
Costume play, standard for the brand.
The corner holds a pretend kitchen. It is reliably one of the busier stations for four- to six-year-olds.
A tech-enabled checkout counter, which is the outlet’s most distinctive pretend-play feature. Scanning and paying is a scenario children repeat, and a working till holds attention far longer than a basket of plastic food.
The brand’s signature prop uses real water at this outlet. It is the feature reviewers name most often across the SMIGY group.
| Ticket | Duration | Price (1 child + 1 adult) |
|---|---|---|
| Standard session | 1 hour | S$23 |
| Standard session | 2 hours | S$35 |
| Additional adult | Per hour | around S$10 |
| 10-visit pass | 1 hour per visit | S$199 |
| 10-visit pass | 2 hours per visit | S$299 |
| Activity | Price |
|---|---|
| Magnetic fishing | S$15 |
| Space sand | S$15 |
| Painting | S$10 |
| Animal rides | from S$5 |
Prices verified August 2026. Babies under one enter free with a paying adult, though the adult is still charged. Socks are compulsory across the SMIGY brand. The 10-visit passes work at all three outlets.
This is the outlet where the headline price understates the visit. A two-hour session at S$35 plus magnetic fishing and painting comes to S$60, and space sand instead of fishing takes it to the same figure.
None of the extras are essential and the core equipment is included, but they are visible from the floor and a child will ask. Decide the rule before you go in.
Ignoring the extras, the S$23 hour and S$17.50-per-hour two-hour rate match the brand’s other outlets. Including them, Forum becomes the most expensive SMIGY outlet to visit in practice.
The 10-visit passes at S$199 and S$299 remain the value route and they work across all three outlets.
SMIGY admits children aged 12 months to 10 years across the brand.
This age works with an adult alongside. The bead pit and ball pit both suit it, and the animal rides are pitched here, though they cost extra.
These are the outlet’s core audience. The supermarket checkout, the doctor and dentist corner, the kitchen and the cow-milking installation all land squarely in this window.
The pickings are thin. The equipment is pretend-play-first with no climbing structure of height, so an older child will not be held long.
Address: Forum The Shopping Mall, 583 Orchard Road, #B1-05 to 08, Singapore 238884 (Basement 1)
Opening hours: Monday to Thursday 10am to 8pm. Friday to Sunday and public holidays 10am to 9pm.
Phone: 8763 6333
Website: smigy.sg
Forum sits on Orchard Road toward the Botanic Gardens end. Orchard MRT serves the general area, and the mall is on the main shopping stretch with bus services along Orchard Road. Mall parking is available.
Crowd data is not published for this outlet. Weekday mornings from the 10am opening are the safest assumption, and Orchard Road weekends are busy across the board.
No outlet-specific aggregate rating could be confirmed for Forum, so what follows are themes from published coverage rather than a score. The brand’s PLQ outlet holds around 4.4 out of 5 from roughly 60 reviews.
The supermarket checkout counter draws specific mention as more developed than a standard shop corner. The cow-milking installation with real water is named as the memorable prop. The pretend-play density is described as high for the floor area.
The pay-per-use extras are the recurring practical issue, since four separate activities carry charges and all are visible from the main floor. The published floor area may be misattributed. And no settled rating exists for this outlet specifically.
| Rating | |
|---|---|
| Pretend-play depth | 4.5 / 5 |
| Value for money | 3 / 5 |
| Toddler suitability | 4 / 5 |
| Suitability for older kids | 2.5 / 5 |
Strong pretend play in a convenient Orchard location, with a pricing model that rewards deciding in advance what you will say no to.
Forum is one of the three SMIGY outlets that hosts parties. Pricing is on request. For a larger guest list, the PLQ outlet’s three-hour full-venue buyout handles the numbers better.
SMIGY at PLQ Mall is larger at over 4,700 square feet, has a pedal-car circuit, and includes everything in the ticket. For a straightforward visit without add-on decisions, PLQ is the simpler booking.
Hip Kids Club also operates at Forum, and Pirate Land sits at The Centrepoint a short distance along Orchard Road. For an older child, SkyPark by Kiztopia at Orchard Cineleisure is the venue in this area built for six and up.
Paragon has a free jungle-themed play tower on an upper level, which is the nearest free option on Orchard Road. See our guide to free indoor playgrounds in Singapore.
Forum The Shopping Mall is at the Tanglin end of Orchard Road, which is the quietest stretch of the shopping belt and the easiest part of it to arrive at with a pram. That is a genuine advantage over the venues in the middle of Orchard.
The building is also unusually oriented toward children, with a concentration of children’s retail that makes a play session easy to fold into a longer errand.
Come on a weekday if possible. Orchard Road at a weekend is busy at every level and the playground reflects the building.
Bring grip socks for everyone entering the play area, and a change of clothes for younger children.
Eat in the mall rather than packing. Forum and the surrounding stretch have plenty of options and the venue is small enough that a meal is a natural break rather than an interruption.
Forum also runs a small mall play area of its own on Level 2, at a nominal charge with an annual membership option. It does not stand in for a proper playground session and does not try to.
Knowing both exist in the same building is useful for a family with a spare twenty minutes rather than a spare two hours. The paid venue is the outing; the mall’s own corner is the pause in the middle of a shopping trip.
For a family choosing between them, the deciding question is time. Under half an hour, the mall corner does the job. Anything longer and the paid venue is what the child actually wants.
Orchard Road playgrounds are constrained by rent. Floor space in this belt costs more than anywhere else in Singapore, and every venue here is smaller than an equivalent in a suburban mall at the same price.
That is worth accepting before comparing. A family who has been to a large heartland playground will find any Orchard venue modest, and the reason is the address rather than the operator.
What the address buys instead is reach. A venue here is accessible from most of the island by train, sits in a building with food and shops, and can absorb an hour that would otherwise be spent walking a bored child up and down Orchard Road.
What costs extra here?
Magnetic fishing at S$15, space sand at S$15, painting at S$10 and animal rides from S$5, all charged on top of admission. This is the only SMIGY outlet with documented pay-per-use activities.
How much is admission?
S$23 for one hour and S$35 for two, covering one child and one adult.
What is the supermarket checkout?
A tech-enabled till in the pretend-play supermarket, which is the outlet’s most distinctive role-play feature.
Can I use a 10-visit pass here?
Yes. The S$199 and S$299 passes work across all three SMIGY outlets.
Is there natural light?
No. The unit is at Basement 1. The United Square outlet is the only SMIGY venue with daylight.
What age is it for?
The brand admits 12 months to 10 years, with the strongest fit between three and six.
Are socks required?
Yes, across the SMIGY brand.
Which floor?
Basement 1, units B1-05 to 08.
Prices, opening hours and zone line-ups were verified in August 2026 and can change. Check the current rates on the operator’s official booking page before you travel.