Kidz Amaze Indoor Playground at SAFRA Jurong

Kidz Amaze at SAFRA Jurong is the largest of the brand’s three outlets, at 17,000 square feet built as a five-storey play structure with an 18.5 metre slide. A non-member child pays S$5. That combination of scale and price does not exist anywhere else in Singapore.

You do not need a SAFRA membership to get in.

What Kidz Amaze at SAFRA Jurong Is

Kidz Amaze is operated by SAFRA and sits inside SAFRA clubhouses rather than shopping malls. Three outlets trade in Singapore, and each runs a different concept rather than the same format at different sizes. Jurong is the largest and the most physical of the three.

Inside 17,000 Square Feet Across Five Storeys

The five-storey structure is the defining feature. Most Singapore indoor playgrounds build outward across one floor; this one builds upward, and the 18.5 metre slide that runs down it is the tallest at any venue in this guide.

A tall structure changes how a session works. Children climb, navigate and descend rather than circuiting between stations, and the vertical layout means a parent watches from the floor rather than following them through it.

How This Outlet Differs from the Other Kidz Amaze Outlets

The three Kidz Amaze venues are not variations on a theme. Jurong is the big dry climbing venue at 17,000 square feet. SAFRA Toa Payoh is the smallest at 12,700 square feet and is built around infant and toddler development. Splash at SAFRA Punggol is the only wet-play outlet, at 23,000 square feet.

Choosing between them is choosing between three different activities. For the comparison, see all three Kidz Amaze outlets in Singapore.

Who It Suits

West-side families with children roughly four to eleven who want to climb, and anyone comparing the cost of a commercial mall playground against a subsidised community one.

Play Zones and Attractions

The Five-Storey Play Structure

The venue’s core is a five-level structure threaded with tunnels and zig-zag trails. Children work their way up through it, which takes longer than it looks and is the reason a session here feels longer than the clock suggests.

The 18.5 Metre Slide

The slide drops from the top of the structure. At 18.5 metres this is the longest slide covered in this guide, and it is the attraction children queue to repeat.

Ballocity

Ballocity is a tall ball-pit structure with ball-handling mechanisms. It sits alongside the main climbing frame and gives younger children a version of the vertical play that does not require the full climb.

Interactive Challenge Elements

Coordination and motor-skill challenges built into the structure. These are integrated rather than separate stations, which keeps the flow moving.

What There Is Not

There is no dedicated infant or toddler development zone at this outlet. That provision belongs to the Toa Payoh venue, and it is the clearest reason to choose Toa Payoh over Jurong with a very young child.

Ticket Prices (2026)

Ticket	Notes	Price
Non-member ticket, off-peak	Weekdays	S$5.00
Non-member ticket, peak	Weekends, school and public holidays	S$5.00
6x Multi-Visit Pass	1 adult + 1 child	S$23.85
Socks	Per pair	S$3.00

Prices verified August 2026 from booking platform listings. SAFRA members and members’ children pay a discounted rate; the member figure was not machine-readable from the operator’s own fee page, so confirm it directly. The 6x pass carries 180-day validity.

SAFRA Membership Is Not Required

This is the question that stops families booking, and the answer is that the venue is open to the public. Non-members walk in and buy tickets at the rates above. SAFRA membership unlocks a discount, referenced by the operator as around 35% off entrance rates, not access.

Value for Money

At S$5 for a non-member child, this is one of the cheapest paid indoor playgrounds in Singapore, and it is by some distance the cheapest large one. A commercial mall playground at comparable scale charges between S$25 and S$50 for a child-and-adult session.

The 6x Multi-Visit Pass at S$23.85 covers one adult and one child per visit and works out to under S$4 a visit. For a family in the west that comes regularly, that is close to free.

Socks at S$3 are the only add-on, and they are compulsory.

Age Suitability

Children aged 0 to 4 must be accompanied by a paying adult. The venue admits a broad range.

Under 4 Years

A visit is possible, with the adult ticket compulsory. Ballocity and the lower levels of the structure work at this age. The 18.5 metre slide and the upper storeys do not, and there is no separate toddler development zone here. If your child is under three, the Toa Payoh outlet is built for them and this one is not.

5 to 8 Years

The fit is good here. This is where the five-storey structure starts paying off, since a five-year-old can navigate most of it and reach the top slide.

9 to 12 Years

The strongest fit, and rare at this price. Very few subsidised venues hold a ten-year-old, and the vertical climb and the 18.5 metre slide do. This is the age band Jurong serves better than either of its sibling outlets.

Restrictions

• Socks are compulsory at all times, in the playground and in the party rooms.
• Adult supervision is compulsory for children aged 5 and under.
• Children aged 0 to 4 require a paying adult.
• No food is permitted inside beyond a quick water break.

Location, Opening Hours and Getting There

Address: SAFRA Jurong, 333 Boon Lay Way, Singapore 649848

Opening hours: Weekdays 1pm to 7pm. Saturdays, Sundays and public holidays 10am to 9pm. Weekdays during school holidays 10am to 7pm.

Phone: 6686 4321

Website: safra.sg

Published weekend hours differ between sources, with one giving 11am to 7pm rather than 10am to 9pm. Confirm before travelling.

The Weekday Afternoon Start

Kidz Amaze does not open until 1pm on term-time weekdays, which is unusual and catches out families planning a morning visit. During school holidays the weekday opening moves to 10am.

Parking and Facilities

SAFRA Jurong has its own car park. A parent lounge and lockers are provided at the venue, which is more than most mall playgrounds offer.

Best Time to Visit

Weekday afternoons from the 1pm opening are the quietest. Weekends run the full 10am to 9pm and are correspondingly busier.

Parent Reviews

The outlet holds around 4.7 out of 5 on booking platforms. An outlet-specific review count was not confirmed, though the brand’s Toa Payoh listing shows 90 reviews at the same rating.

What Reviewers Praise

Scale and price together are the dominant theme. Reviewers repeatedly frame Kidz Amaze as offering commercial-playground scale at community-club pricing. The five-storey structure and the long slide are named as the attractions. Cleanliness and upkeep score well.

Common Complaints

There is no separate toddler development zone at this outlet, which disappoints families arriving with a very young child expecting the Toa Payoh format. The weekday 1pm opening restricts morning visits during term time. And published weekend hours are inconsistent between sources.

Verdict

	Rating
Value for money	5 / 5
Scale and physical play	5 / 5
Suitability for older kids	4.5 / 5
Toddler provision	2 / 5

The best value in Singapore for a child aged five and up who wants to climb, and the wrong Kidz Amaze outlet for a toddler.

Birthday Parties

Fully furnished party rooms are available on a first-come-first-served basis. Advance reservation is not confirmed, so ask when you enquire. Socks are compulsory in the party rooms as well as in the playground.

What to Bring and House Rules

• Bring socks or buy them at S$3 a pair. They are compulsory throughout.
• Do not plan a term-time weekday morning visit, since the venue opens at 1pm.
• Leave food outside, since only a quick water break is permitted inside.
• Consider the 6x pass at S$23.85 if you expect to return, since it works out to under S$4 a visit.

Comparison with the Other Kidz Amaze Outlets

Jurong and Toa Payoh

Kidz Amaze at SAFRA Toa Payoh is the smallest of the three at 12,700 square feet and the only one with a dedicated Infant and Toddler Development Play Zone, designed with early-childhood specialists and admitting babies from two months. If your child is under three, Toa Payoh is the correct choice and Jurong is not.

Jurong and Splash at Punggol

Splash at SAFRA Punggol is the largest of the three at 23,000 square feet and the only wet-play outlet, with five water slides and eight interconnected play decks. It is a different day out rather than a competitor.

Free Play Near Jurong

Jurong Lake Gardens has a substantial free children’s garden with water play a short distance away. See our guide to free indoor playgrounds in Singapore for covered options.

Getting the Most From a Session

SAFRA clubhouses are built as multi-facility buildings rather than as playgrounds with a car park, and using the rest of the building is what makes the trip worth the drive out.

There is a gym, food and other facilities on site, so a family with two adults can split: one takes the play session while the other uses the club, and everyone meets for a meal afterwards.

Ask about the membership rate before paying the guest price. The gap between member and non-member entry at SAFRA venues is substantial, and a family visiting more than occasionally recovers a membership quickly.

Come on a weekday afternoon in term time if you can. That is the quietest window at every clubhouse venue and it is usually the cheaper tier as well.

Bring grip socks for everyone entering, plus a change of clothes for anything under six.

Judging It Against a Mall Playground

A clubhouse playground is a different proposition from a mall one. It is generally larger for the money, quieter because there is no passing shopper traffic, and less convenient because the building is not somewhere anyone was going anyway.

For a family in the west that drives, the trade is straightforward and favourable. For a family without a car, the mall venues in the Jurong cluster are easier to reach even if they are smaller.

The other difference is the crowd. A clubhouse fills with members and their guests rather than with whoever happened to be at the mall, and the room is calmer for it.

Kidz Amaze SAFRA Jurong FAQ

Do I need a SAFRA membership?
No. The venue is open to the public at the non-member rate. Membership unlocks a discount of around 35%, not access.

How much does it cost?
S$5 for a non-member child ticket, with socks at S$3 a pair on top. The 6x Multi-Visit Pass covering one adult and one child is S$23.85.

How big is it?
17,000 square feet across a five-storey play structure, with an 18.5 metre slide. It is the largest dry Kidz Amaze outlet.

Is it suitable for a two-year-old?
Not particularly. There is no dedicated toddler development zone here. The Toa Payoh outlet is built for infants and toddlers and admits babies from two months.

Why does it open at 1pm?
Term-time weekday hours run 1pm to 7pm. During school holidays the weekday opening moves to 10am, and weekends run 10am to 9pm.

Are socks compulsory?
Yes, at all times, in the playground and in the party rooms, at S$3 a pair if you do not bring your own.

Can we bring food?
No. Only a quick water break is permitted inside.

Which is the best Kidz Amaze outlet?
It depends on the child. Jurong for climbing, Toa Payoh for infants and toddlers, Splash at Punggol for water play.

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Prices, opening hours and zone line-ups were verified in August 2026 and can change. Published weekend hours differ between sources. Check the operator’s official page before you travel.